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live long. live well

andrew mclaughlan

personal development coach
helping you create mind & body states
for peak performance

are you looking to achieve peak emotional performance?
are you a business professional seeking results in less time?
are you looking to optimise your physical health through performance?
would you like to master your physical and emotional states?

andrew will help you embrace lasting change via a mind-body approach to life, health, food and exercise based on an evolutionary model - the ancestral way.

our life template is simple to follow and advocates a wide range of activities that follow the hunter-gatherer lifestyle adapted to today's times.

getting feral and becoming primal involves simplified eating, safe exercise and lifestyle upgrades that align with the more natural patterns of our forebearers. we refer to this as optimal gene expression. in other words, what our genes expect from us in order to allow us to be feral and perform to our maximum potential.  


enjoying life

sleep quality

light exposure

plenty of play


we have rules which include

keeping safe

avoiding culprit foods

inviting in good stress



extraordinary psychology

meta physical principles

standards & results

 my feral grounding​ - my why

i have always held a deep-rooted passion for optimal human health and wellness.  from a very young age I was fascinated with the length of time we have on our planet as I feared it was too short! over recent years, the desire to find a way to increase the time we have has resulted in an intense period of self-optimisation. i have researched lots of methods, diets, hacks, stories and experimented in many different areas of the health and wellness space. i am a big believer in needing to experience the benefits of what you believe to be the truth.

as a former rugby player i used to think that my weekly training sessions, hours spent at the gym and competing in matches at weekends was enough to keep me alive - and whilst this holds true to some extent, i often wondered whether there was more i could or should do, or if a different approach was needed to optimise myself both internally and externally.


/ˈfɛr(ə)l,ˈfɪərəl/ in a wild state, especially after escape from captivity or domestication

in today's world, we have got it wrong.  our captive, domesticated style of living confuses our natural operating system.  we carry out multiple functions every day that have a major disruptive effect on our hormones meaning they cannot support our health and wellbeing in the right way. from the way we exercise, move, sleep, eat and conduct relationships to the amount of light exposure we have and our often elevated stress levels, our minds and bodies are not working in the way they should.



highly recommend get feral and andrew’s program.  superb support and step by step guidance throughout and surprisingly easier than i first thought this would be at starting something new with noticeable change in only a few weeks.  thanks for everything – i feel like i have regained control of my life with feeling stronger, leaner, fitter, sleeping much better and loving my morning routine! amazing.


are you ready to find a new you? do you want the chance to re-connect and start living a beautiful & happy life, just like our hunter-gatherer ancestors did over the last million years?
if yes, then join me and get feral.

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